Why Buy Diamonds and Jewelry Online?
Price - Prices are lower online. Online diamond and jewelry retailers have lower overhead costs than the traditional jewelry stores that you'll find in your local shopping mall. Online retailers don't pay the higher lease rates, taxes or commissions to sales people that the traditional retailers do -- and you don't pay sales taxes on your purchases.
Selection - A traditional jewelry store can only sell from the limited inventory they have in the store. Online jewelry merchants have a warehouse. In fact, online diamond and jewelry merchants are little more than a warehouse with a shipping and customer service department.
Convenience - You can shop from the comfort of home, without a salesperson.
What to Look for in an Online Diamond and Jewelry Retailer.
Reputation - Unless you're a sophisticated diamond buyer with a good understanding of the 4C's you're at the mercy of the merchant at both traditional jewelry stores and on the internet. The most important factor when buying anything online is to be sure that you are dealing with a reputable merchant.Return Policy - Use a retailer that has the best return policy you can find. Some are as short as 7 days, hardly enough time to evalute your purchase or to get a third party appraisal. Most will give you 14 days and the very best offer a full 30 days to decide if you want to keep your purchase.
For more Information see Blue Nile: How to buy a diamond
Blue Nile
, The #1 Online Diamond and Jewelry Retailer.
Get Free FedEx Shipping and Full 30-day Returns on All Orders at Blue Nile.Bizrate.com - Circle of Excellence Platinum Award. "Blue Nile has long figured-out that good service equals sales. The BizRate Research Circle of Excellence Awards serve to acknowledge those industry-leading retailers who make their customers a priority and raise the industry bar at the same time."
BusinessWeek - Blue Nile 10th on list of 100 Fastest Growing Companies. "Blue Nile is now the largest seller of engagement rings in the U.S. The key is Blue Nile's hyper-low operating costs: the company's single warehouse sells as much jewelry as nearly 200 stores would combined. That means prices are often 35% less than competitors' and operating margins are still better."
Kiplinger's Magazine - Best E-Tailer. "Our overall jewelry buying pick is Blue Nile. It can tap a pool of 60,000 diamonds and scores of settings, and the store lets you return an item 30 days from the day it ships. Most calls are answered within ten seconds by an employee in Seattle. And its prices are among the lowest."
Forbes - Forbes Favorite Online Jeweler for Seven Consecutive Years. "The real draw at Blue Nile is the site's enormous selection of diamonds. Choose from hundreds of pre-set pieces or select a loose stone. The site now offers more than 60,000 stones in a variety of shapes. Narrow your search by criteria such as price range, carat range and color.”
